I developed the full visual identity for Happy Tails With Lou, creating a playful brand that reflects the warmth and personality of the service.

This included designing the logo suite, illustration style, colour palette, typography, marketing materials, vehicle graphics, and merchandise such as apparel and stationery.

I particularly enjoyed the level of creative freedom throughout the project, which allowed me to explore character-driven illustration and bold, friendly design choices to bring the brand to life in a way that feels both professional and approachable.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.

Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.